Rachel Efruss


Rachel is a designer in New York City.

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Juilliard Commencement
Environmental Design & Video Graphics
Animated graphics celebrating all 324 graduates were displayed on screens along 65th Street
Branded signage at Hearst Plaza for post-ceremony celebrations
Graduates received commemorative water bottles, tote bags, shirts, stickers, and sunglasses
Wayfinding and celebratory signage throughout the Lincoln Center campus
Still from the Juilliard commencement ceremony livestream with branded signage and gobos
Juilliard’s 119th commencement ceremony, celebrating the class of 2024, took place at David Geffen Hall at Lincoln Center in New York City.

I designed 100+ printed signs, 40+ livestream video title cards, social media graphics, and branded memorabilia. I also designed and animated motion graphics for 30+ screens including a 50 foot media wall and a thirteen channel outdoor display that played along 65th street.

Skills: Environmental design, event design, stage design, wayfinding and signage design, motion graphics, animation, video graphics
Tools: Adobe InDesign, Adobe Illustrator, Adobe After Effects, Adobe Photoshop


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Team:
Design Director: Anna Sayer
Project Manager: Grace Nagelvoort