Rachel Efruss


Rachel is a designer in New York City.

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The Texas Tribune Festival
Graphic Design & Motion Design
Animated logo bumper for The Texas Tribune Festival
Printed program and schedule for the festival’s “Open Congress” event
 The Texas Tribune Festival is an annual multi-day festival with events, speakers, panel discussions, and interviews focusing on public policy and politics. The festival is hosted by The Texas Tribune, a member-supported, nonpartisan media organization.

In 2021, I collaborated with the Texas Tribune’s internal creative team and contractors to create a television ad, logo bumpers, animations and title cards for the festival’s virtual events.

In 2023, I designed a printed foldable program for the festival’s “Open Congress” event. It included a map with custom icons and schedule.

Skills: Graphic design, storyboarding, motion design, and animation
Tools: Adobe Illustrator, Adobe InDesign, Adobe After Effects

More info
Logo design and visual identity: Texas Tribune Creative Team led by Emily Albracht and Jacob Vilanueva
Design and storyboards for bumpers and television ad: Rachel Efruss
Logo bumper animation: Colton Constanzo